Dr. Sarah Steenhaut

Dr. Sarah Steenhaut holds a master degree in Applied Economic Sciences and obtained a PhD degree from Ghent University on the crossing of psychology and marketing.

As a consultant, Sarah built up +20 years of profound strategic marketing expertise across international B2B and B2C contexts, guiding business leaders to embrace the chaos of today and (re)define orientation towards the future. Being professor at Ghent University, she highly values the combination of  scientific research and business experience to come to future proof hands-on strategic solutions.

Since 2021 Sarah is teaming up with Rousselot as strategic marketing lead.